{"id":6089,"date":"2022-07-27T21:40:44","date_gmt":"2022-07-27T18:40:44","guid":{"rendered":"http:\/\/blog.ulasimplatformu.com\/?p=6089"},"modified":"2022-07-27T21:40:50","modified_gmt":"2022-07-27T18:40:50","slug":"petrol-ofisi-brandverse-awards-evreninden-5-odul-birden-aldi","status":"publish","type":"post","link":"http:\/\/blog.ulasimplatformu.com\/index.php\/2022\/07\/27\/petrol-ofisi-brandverse-awards-evreninden-5-odul-birden-aldi\/","title":{"rendered":"Petrol Ofisi, Brandverse Awards evreninden 5 \u00f6d\u00fcl birden ald\u0131"},"content":{"rendered":"\n<p><strong>Social Media Awards Turkey, 6\u2019nc\u0131 y\u0131l\u0131nda dijitaldeki en ba\u015far\u0131l\u0131 marka ve projeleri Brandverse Awards\u2019un 360 derece kapsaml\u0131 evreninde \u00f6d\u00fcllendirmeye ba\u015flad\u0131. Petrol Ofisi, Brandverse Awards\u2019ta 5 ayr\u0131 kategoride toplam 5 \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc.<\/strong><\/p>\n\n\n\n<p>T\u00fcrkiye\u2019nin en kapsaml\u0131 sosyal medya \u00f6d\u00fclleri Social Media Awards Turkey,&nbsp;bu y\u0131l Brandverse Awards \u00e7at\u0131s\u0131 alt\u0131nda kat\u0131l\u0131mc\u0131larla bulu\u015ftu. 30 Haziran\u2019da ger\u00e7ekle\u015fen Brandverse Awards \u00d6d\u00fcl T\u00f6reni\u2019nde, T\u00fcrkiye akaryak\u0131t ve madeni ya\u011flar sekt\u00f6rlerinin lideri Petrol Ofisi, dijital d\u00f6n\u00fc\u015f\u00fcm yolculu\u011fundaki \u00f6nc\u00fc ve inovatif yakla\u015f\u0131m\u0131 ile 5 ayr\u0131 kategoride 5 \u00f6d\u00fcl birden kazand\u0131.<\/p>\n\n\n\n<p><strong>Akaryak\u0131t\u0131n liderine alt\u0131n \u00f6d\u00fcl<\/strong><\/p>\n\n\n\n<p>Brandverse Awards b\u00fcnyesindeki SocialBrands Veri Analiti\u011fi \u00d6d\u00fclleri i\u00e7in bu y\u0131l 55 binden fazla sosyal medya marka hesab\u0131, SocialBrands Sosyal Medya Marka Endeksi\u2019ne g\u00f6re tamamen analitik olarak incelendi. 1 Nisan 2021 \u2013 1 Nisan 2022 d\u00f6nemindeki \u00e7al\u0131\u015fmalar\u0131 kapsayan de\u011ferlendirmede; takip\u00e7i say\u0131s\u0131, takip\u00e7i art\u0131\u015f\u0131, payla\u015f\u0131lan ileti say\u0131s\u0131, ileti t\u00fcrleri, elde edilen etkile\u015fim ve etkile\u015fim t\u00fcrleri gibi bir\u00e7ok farkl\u0131 veri ele al\u0131nd\u0131. Kapsaml\u0131 de\u011ferlendirme sonucuna g\u00f6re her kategorinin en ba\u015far\u0131l\u0131 markalar\u0131 belli oldu. SocialBrands Veri Analiti\u011fi \u00d6d\u00fclleri\u2019nde \u2018Akaryak\u0131t\u2019 kategorisinin en ba\u015far\u0131l\u0131s\u0131 ise Petrol Ofisi se\u00e7ilerek, Alt\u0131n \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n\n\n\n<p>Oyuncu say\u0131s\u0131 3 milyona yakla\u015fan fantezi futbol oyunu Petrol Ofisi Sosyal Lig; \u2018Sosyal Medya ve Dijital\u2019 ana ba\u015fl\u0131\u011f\u0131nda yer alan \u2018Sayfa ve Topluluk Y\u00f6netimi\u2019 kategorisinde G\u00fcm\u00fc\u015f, \u2018Marka Deneyimi\u2019 ana ba\u015fl\u0131\u011f\u0131nda yer alan \u2018Markal\u0131 Oyun Deneyimi\u2019 kategorisinde ise Bronz \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc.<\/p>\n\n\n\n<p>Selim Yuhay ile Yollardaki \u0130kinci Evim projesi ile Petrol Ofisi; Medya b\u00f6l\u00fcm\u00fcndeki \u2018\u0130\u00e7g\u00f6r\u00fc ve Stratejide M\u00fckemmellik\u2019 kategorisinde bronz \u00f6d\u00fcl\u00fc kazan\u0131rken ayn\u0131 proje ile \u2018Medya\u2019 b\u00f6l\u00fcm\u00fcndeki sekt\u00f6rel kategoriler aras\u0131nda yer alan \u2018Otomotiv\u2019de ise G\u00fcm\u00fc\u015f \u00f6d\u00fcl\u00fcn sahibi oldu.<\/p>\n\n\n\n<p><strong>\u201c\u00c7al\u0131\u015fmalar\u0131m\u0131z\u0131n fark yaratarak \u00f6d\u00fcllendirilmesi bizi her zaman motive ediyor\u201d<\/strong><\/p>\n\n\n\n<p>Petrol Ofisi\u2019nin \u00f6nc\u00fc ve yenilik\u00e7i yakla\u015f\u0131m\u0131na vurgu yapan Petrol Ofisi CMO\u2019su Sinan Seha T\u00fcrkseven, \u201c\u00c7al\u0131\u015fmalar\u0131m\u0131z\u0131n fark yaratarak \u00f6d\u00fcllendirilmesi bizi her zaman motive ediyor. Petrol Ofisi olarak, faaliyet g\u00f6sterdi\u011fimiz t\u00fcm alanlarda sekt\u00f6rde \u00f6nc\u00fc konumda yer alarak, yenilik\u00e7i bir liderlik anlay\u0131\u015fla hareket ediyoruz.<\/p>\n\n\n\n<p>Daha \u00f6nceki y\u0131llarda oldu\u011fu gibi hem ge\u00e7en sene hem de bu sene dijital teknoloji yat\u0131r\u0131mlar\u0131m\u0131za h\u0131z kesmeden devam ettik. \u0130stasyonlar\u0131m\u0131zla ve m\u00fc\u015fterilerimizle ili\u015fkilerimizde dijital kanallar\u0131 etkin bir \u015fekilde kullan\u0131yoruz. Sadakat program\u0131m\u0131z\u0131n en \u00f6nemli dijital kanal\u0131 olan mobil uygulamam\u0131z, mobil uygulama ma\u011fazalar\u0131nda \u00e7ok y\u00fcksek de\u011ferlendirme notlar\u0131 al\u0131yor.<\/p>\n\n\n\n<p>\u0130leti\u015fim \u00e7al\u0131\u015fmalar\u0131m\u0131zda, m\u00fc\u015fterilerimize markam\u0131z\u0131n hik\u00e2yelerini anlatabilme f\u0131rsat\u0131 yaratt\u0131\u011f\u0131 i\u00e7in de dijitalle\u015fmeyi \u00e7ok de\u011ferli buluyoruz. 2021 senesinde dijital mecralarda en \u00e7ok eri\u015fim \u00fcreten akaryak\u0131t \u015firketi Petrol Ofisi oldu. Dijital d\u00f6n\u00fc\u015f\u00fcm yolculu\u011fumuz her g\u00fcn daha da g\u00fc\u00e7lenerek devam edecek\u201d dedi.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" width=\"724\" height=\"1024\" src=\"http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-724x1024.jpg\" alt=\"\" class=\"wp-image-6096\" srcset=\"http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-724x1024.jpg 724w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-212x300.jpg 212w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-768x1086.jpg 768w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-1086x1536.jpg 1086w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-1448x2048.jpg 1448w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-150x212.jpg 150w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-300x424.jpg 300w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-696x985.jpg 696w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-1068x1511.jpg 1068w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-1920x2716.jpg 1920w, http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915008_Petrol_Ofisi_Brandverse_Awards_2022__1_-scaled.jpg 1810w\" sizes=\"(max-width: 724px) 100vw, 724px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Social Media Awards Turkey, 6\u2019nc\u0131 y\u0131l\u0131nda dijitaldeki en ba\u015far\u0131l\u0131 marka ve projeleri Brandverse Awards\u2019un 360 derece kapsaml\u0131 evreninde \u00f6d\u00fcllendirmeye ba\u015flad\u0131. Petrol Ofisi, Brandverse Awards\u2019ta 5 ayr\u0131 kategoride toplam 5 \u00f6d\u00fcle lay\u0131k g\u00f6r\u00fcld\u00fc. T\u00fcrkiye\u2019nin en kapsaml\u0131 sosyal medya \u00f6d\u00fclleri Social Media Awards Turkey,&nbsp;bu y\u0131l Brandverse Awards \u00e7at\u0131s\u0131 alt\u0131nda kat\u0131l\u0131mc\u0131larla bulu\u015ftu. 30 Haziran\u2019da ger\u00e7ekle\u015fen Brandverse Awards \u00d6d\u00fcl [&hellip;]<\/p>\n","protected":false},"author":4,"featured_media":6095,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","spay_email":""},"categories":[2],"tags":[],"jetpack_featured_media_url":"http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2022\/07\/1658915012_Petrol_Ofisi_Brandverse_Awards_2022__2_-scaled.jpg","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts\/6089"}],"collection":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/comments?post=6089"}],"version-history":[{"count":1,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts\/6089\/revisions"}],"predecessor-version":[{"id":6102,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts\/6089\/revisions\/6102"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/media\/6095"}],"wp:attachment":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/media?parent=6089"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/categories?post=6089"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/tags?post=6089"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}