{"id":7665,"date":"2023-07-21T09:53:51","date_gmt":"2023-07-21T06:53:51","guid":{"rendered":"http:\/\/blog.ulasimplatformu.com\/?p=7665"},"modified":"2023-07-21T09:53:57","modified_gmt":"2023-07-21T06:53:57","slug":"turkiyede-her-dort-saatte-bir-arac-satisi-yapan-temsa-satislarini-yuzde-73-artirdi","status":"publish","type":"post","link":"http:\/\/blog.ulasimplatformu.com\/index.php\/2023\/07\/21\/turkiyede-her-dort-saatte-bir-arac-satisi-yapan-temsa-satislarini-yuzde-73-artirdi\/","title":{"rendered":"T\u00fcrkiye\u2019de her d\u00f6rt saatte bir ara\u00e7 sat\u0131\u015f\u0131 yapan TEMSA, sat\u0131\u015flar\u0131n\u0131 y\u00fczde 73 art\u0131rd\u0131"},"content":{"rendered":"\n

G\u00fc\u00e7l\u00fc b\u00fcy\u00fcmesini 2023 y\u0131l\u0131nda da devam ettiren TEMSA, ilk 5 ayda T\u00fcrkiye\u2019de y\u00fczde 73\u2019l\u00fck art\u0131\u015fla toplam 952 adetlik ara\u00e7 kayd\u0131 ger\u00e7ekle\u015ftirdi. B\u00f6ylece s\u00f6z konusu d\u00f6nemde, her d\u00f6rt saatte bir yeni ara\u00e7 sat\u0131\u015f\u0131 yapan TEMSA, otob\u00fcs segmentinde y\u00fczde 73, midib\u00fcste y\u00fczde 86, hafif kamyonda ise y\u00fczde 65\u2019lik b\u00fcy\u00fcmeye imza att\u0131.<\/strong><\/p>\n\n\n\n

Sabanc\u0131 Holding ve PPF Group (Skoda Transportation) ortakl\u0131\u011f\u0131nda faaliyetlerini s\u00fcrd\u00fcren TEMSA, T\u00fcrkiye\u2019deki ara\u00e7 park\u0131n\u0131 geni\u015fletmeyi s\u00fcrd\u00fcr\u00fcyor. 2021 ve 2022 y\u0131l\u0131nda \u00f6nemli b\u00fcy\u00fcme ad\u0131mlar\u0131 atan TEMSA, 2023 y\u0131l\u0131na da h\u0131zl\u0131 ba\u015flad\u0131. T\u00dc\u0130K taraf\u0131ndan yay\u0131nlanan ara\u00e7 kayd\u0131 verilerine g\u00f6re, y\u0131l\u0131n ilk 5 ay\u0131nda adetsel bazda otob\u00fcs sat\u0131\u015flar\u0131n\u0131 y\u00fczde 73, midib\u00fcs sat\u0131\u015flar\u0131n\u0131 da y\u00fczde 86 art\u0131ran TEMSA, hafif kamyon segmentinde de 30 y\u0131ldan uzun s\u00fcredir T\u00fcrkiye\u2019de \u00fcretimini yapt\u0131\u011f\u0131 Fuso Canter ile y\u00fczde 17\u2019nin \u00fczerinde pazar pay\u0131na eri\u015fti. Otob\u00fcs, midib\u00fcs ve hafif kamyon olmak \u00fczere, t\u00fcm i\u015f kollar\u0131nda ayn\u0131 d\u00f6nemde 952 adetlik sat\u0131\u015fa imza atan TEMSA, yine adetsel bazda y\u00fczde 73\u2019lik bir b\u00fcy\u00fcmeye imza att\u0131.<\/p>\n\n\n\n

\u201cOTOB\u00dcS VE M\u0130D\u0130B\u00dcS DEND\u0130\u011e\u0130NDE, AKILLARA \u0130LK GELEN MARKA TEMSA\u201d<\/strong><\/p>\n\n\n\n

Konuyla ilgili de\u011ferlendirmelerde bulunan TEMSA Sat\u0131\u015f Genel M\u00fcd\u00fcr Yard\u0131mc\u0131s\u0131 Hakan Koralp, d\u00fcnyada ve T\u00fcrkiye\u2019de ya\u015fanan geli\u015fmelerin \u0131\u015f\u0131\u011f\u0131nda, 2023\u2019\u00fcn sekt\u00f6r i\u00e7in zorlu bir y\u0131l oldu\u011funu ifade ederken, \u201cB\u00f6ylesine zorlu bir d\u00f6nemde, T\u00fcrk ticari ara\u00e7 sekt\u00f6r\u00fc gerek ger\u00e7ekle\u015ftirdi\u011fi \u00fcretim gerekse T\u00fcrkiye\u2019nin teknoloji seferberli\u011fine yapt\u0131\u011f\u0131 katk\u0131yla, g\u00fc\u00e7l\u00fc konumunu s\u00fcrekli olarak geli\u015ftiriyor. Biz de TEMSA olarak sekt\u00f6re \u00f6nc\u00fcl\u00fck etmekten b\u00fcy\u00fck gurur duyuyoruz. T\u00fcrkiye\u2019de otob\u00fcs ve midib\u00fcs dendi\u011finde, akla gelen ilk firma olmaktan \u00e7ok mutluyuz. Bunun bize y\u00fckledi\u011fi ilave sorumlulu\u011fun da fark\u0131nday\u0131z. 55 y\u0131ld\u0131r T\u00fcrkiye ve T\u00fcrk sanayisiyle \u00f6zde\u015fle\u015fen bir marka olarak t\u00fcm faaliyetlerimizi bu sorumluluk \u00e7er\u00e7evesinde \u015fekillendiriyoruz. S\u00fcrekli kendimizi, teknolojimizi geli\u015ftiriyoruz; TEMSA\u2019n\u0131n gelecekte \u00e7ok daha g\u00fc\u00e7l\u00fc bir T\u00fcrk markas\u0131 olmas\u0131 i\u00e7in \u00e7al\u0131\u015f\u0131yoruz. Bu kapsamda da b\u00fcy\u00fcmeye, t\u00fcm payda\u015flar\u0131m\u0131za de\u011fer yaratmaya devam ediyoruz\u201d dedi.<\/p>\n\n\n\n

\u201c\u00d6NC\u00dc VE \u00d6RNEK DURU\u015eUMUZLA, T\u00dcM EKOS\u0130STEM\u0130 D\u00d6N\u00dc\u015eT\u00dcR\u00dcYORUZ\u201d<\/strong><\/p>\n\n\n\n

TEMSA\u2019n\u0131n T\u00fcrk ticari ara\u00e7 pazar\u0131n\u0131n amiral gemilerinden oldu\u011funun alt\u0131n\u0131 \u00e7izen Hakan Koralp, \u201cDolay\u0131s\u0131yla TEMSA\u2019n\u0131n sekt\u00f6rdeki rol\u00fc sadece sat\u0131\u015f verileriyle s\u0131n\u0131rl\u0131 de\u011fil. Biz sekt\u00f6r\u00fcm\u00fczde \u00f6nc\u00fc ve \u00f6rnek olarak, asl\u0131nda t\u00fcm ekosistemin d\u00f6n\u00fc\u015f\u00fcm\u00fcne \u0131\u015f\u0131k tutuyoruz. M\u00fc\u015fterilerimizin, bayilerimizin, tedarik\u00e7ilerimizin, ara\u00e7lar\u0131m\u0131z\u0131 kullanan halk\u0131m\u0131z\u0131n hayat\u0131nda kal\u0131c\u0131 bir de\u011fer yarat\u0131yoruz. Bir yandan onlar\u0131n g\u00fcvenli\u011fine katk\u0131da bulunurken bir yandan da teknolojinin g\u00fcc\u00fcn\u00fc onlar\u0131n hayatlar\u0131na yans\u0131t\u0131yor; onlara \u00e7ok daha konforlu, \u00e7ok daha s\u00fcrd\u00fcr\u00fclebilir bir ya\u015fam sa\u011fl\u0131yoruz. Bu yolda da kararl\u0131l\u0131kla devam edece\u011fiz\u201d diye konu\u015ftu.<\/p>\n\n\n\n

\u201c2023\u2019\u00dcN \u0130LK 5 AYINDA TOPLAM 952 ARA\u00c7 SATI\u015eI GER\u00c7EKLE\u015eT\u0130RD\u0130K\u201d<\/strong><\/p>\n\n\n\n

Konu\u015fmas\u0131nda TEMSA\u2019n\u0131n 2023 sat\u0131\u015f verilerini de payla\u015fan Hakan Koralp, \u201c2023 y\u0131l\u0131n\u0131n ilk 5 ay\u0131nda, T\u00fcrkiye\u2019deki kayd\u0131n\u0131 ger\u00e7ekle\u015ftirdi\u011fimiz ara\u00e7 say\u0131s\u0131 952\u2019yi buldu. Bu da ge\u00e7ti\u011fimiz y\u0131la g\u00f6re y\u00fczde 73\u2019l\u00fck bir adetsel b\u00fcy\u00fcmeye i\u015faret ediyor. Di\u011fer bir ifadeyle, 2023 y\u0131l\u0131nda her d\u00f6rt saatte bir yeni ara\u00e7 sat\u0131\u015f\u0131 ger\u00e7ekle\u015ftirdik. Otob\u00fcs segmentimizde 8 farkl\u0131 arac\u0131m\u0131z\u0131n sat\u0131\u015f\u0131n\u0131 ger\u00e7ekle\u015ftiriyoruz. M\u00fc\u015fterilerimizin ihtiya\u00e7lar\u0131na y\u00f6nelik en yenilik\u00e7i \u00e7\u00f6z\u00fcmleri geli\u015ftirirken bir yandan da \u00e7evreye duyarl\u0131, s\u00fcr\u00fc\u015f ve yolcu g\u00fcvenli\u011fi en \u00fcst d\u00fczeyde, y\u00fcksek konforlu ara\u00e7lar\u0131 piyasaya sunuyoruz. 2022\u2019nin ilk 5 ay\u0131nda otob\u00fcs pazar\u0131nda 70 adet ara\u00e7 satarken, bu y\u0131l\u0131n ayn\u0131 d\u00f6neminde bu say\u0131y\u0131 y\u00fczde 73\u2019l\u00fck art\u0131\u015fla 121\u2019e \u00e7\u0131kard\u0131k\u201d dedi.<\/p>\n\n\n\n

\u201cHAF\u0130F KAMYONDA PAZAR PAYIMIZI 3 YILDA Y\u00dcZDE 79 ARTIRDIK\u201d<\/strong><\/p>\n\n\n\n

Midib\u00fcs segmentinde de g\u00fc\u00e7l\u00fc b\u00fcy\u00fcmelerini devam ettirdiklerini vurgulayan Hakan Koralp \u015f\u00f6yle devam etti: \u201cBu segmentteki arac\u0131m\u0131z Prestij ile 338 adetlik bir sat\u0131\u015f rakam\u0131na eri\u015ftik. Pazar\u0131n toplam b\u00fcy\u00fckl\u00fc\u011f\u00fcn\u00fcn 1.112 adet oldu\u011funu d\u00fc\u015f\u00fcnd\u00fc\u011f\u00fcm\u00fczde bizim buradaki pazar pay\u0131m\u0131z da y\u00fczde 30\u2019un \u00fczerinde ger\u00e7ekle\u015fti. Di\u011fer bir ifadeyle, T\u00fcrkiye\u2019de ilk 5 ayda sat\u0131lan her 10 midib\u00fcsten 3\u2019\u00fc TEMSA markal\u0131 oldu. Yine ge\u00e7ti\u011fimiz y\u0131lla kar\u015f\u0131la\u015ft\u0131rd\u0131\u011f\u0131m\u0131z midib\u00fcs segmentinde de adetsel olarak y\u00fczde 86\u2019lik bir b\u00fcy\u00fcmemiz s\u00f6z konusu.\u201d<\/p>\n\n\n\n

\u00dcretim taraf\u0131nda odakland\u0131klar\u0131 \u00fc\u00e7\u00fcnc\u00fc i\u015f kolunun da hafif kamyon segmenti oldu\u011funu hat\u0131rlatan Hakan Koralp, \u201cBundan yakla\u015f\u0131k 1 y\u0131l \u00f6nce lansman\u0131n\u0131 yapt\u0131\u011f\u0131m\u0131z yeni Fuso Canter\u2019in de bu d\u00f6nemde elde etti\u011fi ba\u015far\u0131 bizler i\u00e7in son derece sevindirici. 2020 y\u0131l\u0131nda, bizim bu segmentte pazar pay\u0131m\u0131z y\u00fczde 9,6 civar\u0131ndayken, 2023\u2019\u00fcn ilk 5 ay\u0131 itibar\u0131yla, 493 adetlik sat\u0131\u015f\u0131m\u0131zla bunu y\u00fczde 17,2 seviyesine y\u00fckseltmeyi ba\u015fard\u0131k. Yani 3 y\u0131lda pazar pay\u0131m\u0131z\u0131 y\u00fczde %79 oran\u0131nda art\u0131rd\u0131k. Tabii bununla da yetinmiyoruz. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde, Fuso Canter taraf\u0131nda \u00e7ok yeni ba\u015far\u0131 hikayeleri yazaca\u011f\u0131z\u201d \u015feklinde konu\u015ftu.<\/p>\n\n\n\n

T\u00fcm bunlar\u0131n yan\u0131nda, TEMSA i\u00e7in en \u00f6ncelikli konulardan birinin de s\u00fcrd\u00fcr\u00fclebilirlik oldu\u011funun alt\u0131n\u0131 \u00e7izen Hakan Koralp s\u00f6zlerini \u015f\u00f6yle tamamlad\u0131: \u201cBurada CEO\u2019muz Tolga Bey liderli\u011finde \u00f6nemli bir ad\u0131m att\u0131k ve T\u00fcrkiye\u2019de elektrikli ara\u00e7 seferberli\u011fini ba\u015flatt\u0131k. Her yerde, her f\u0131rsatta bu seferberli\u011fin T\u00fcrkiye ekonomisi ve T\u00fcrkiye\u2019nin toplumsal kalk\u0131nmas\u0131 i\u00e7in ne kadar \u00f6nemli oldu\u011funun alt\u0131n\u0131 \u00e7iziyoruz. Bunun da yava\u015f yava\u015f meyvelerini topluyoruz. Ge\u00e7ti\u011fimiz y\u0131l i\u00e7erisinde, ASELSAN ile birlikte geli\u015ftirdi\u011fimiz T\u00fcrkiye\u2019nin ilk yerli elektrikli otob\u00fcs\u00fcn\u00fc Samsun B\u00fcy\u00fck\u015fehir Belediyesi\u2019ne teslim etmi\u015ftik. Y\u0131l geneline bakarsak da, 2022 y\u0131l\u0131nda toplam 28 elektrikli arac\u0131n kayd\u0131n\u0131 yapt\u0131k. En yak\u0131n rakibimizden de bu alanda 9 kat fazla ara\u00e7 sat\u0131\u015f\u0131 ger\u00e7ekle\u015ftirdik. \u00d6n\u00fcm\u00fczdeki d\u00f6nemde de, \u2018T\u00fcrkiye\u2019yi d\u00f6n\u00fc\u015ft\u00fcren marka\u2019 olarak elektrikli otob\u00fcs sat\u0131\u015flar\u0131m\u0131za devam edece\u011fiz. Di\u011fer yandan, biz s\u00fcrd\u00fcr\u00fclebilirli\u011fi sadece \u00e7evresel unsurlar\u0131yla ele alm\u0131yoruz. S\u00fcrd\u00fcr\u00fclebilirlikle ilgili hedef ve taahh\u00fctlere sadece ve sadece; \u00e7evresel, sosyal ve y\u00f6neti\u015fimsel (\u00c7SY) kriterler bir arada g\u00f6zetildi\u011finde ula\u015f\u0131labilece\u011finin fark\u0131nday\u0131z. Bu kapsamda, sanat, spor, edebiyat gibi alanlarda hayata ge\u00e7irdi\u011fimiz s\u00fcrd\u00fcr\u00fclebilirlik odakl\u0131 \u00e7al\u0131\u015fmalar\u0131m\u0131zla da, \u00fclkemizin toplumsal kalk\u0131nmas\u0131na da \u00f6nc\u00fcl\u00fck ediyor; etki g\u00fcc\u00fcm\u00fcz\u00fc t\u00fcm ekosisteme yaymaya gayret ediyoruz.\u201d<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n","protected":false},"excerpt":{"rendered":"

G\u00fc\u00e7l\u00fc b\u00fcy\u00fcmesini 2023 y\u0131l\u0131nda da devam ettiren TEMSA, ilk 5 ayda T\u00fcrkiye\u2019de y\u00fczde 73\u2019l\u00fck art\u0131\u015fla toplam 952 adetlik ara\u00e7 kayd\u0131 ger\u00e7ekle\u015ftirdi. B\u00f6ylece s\u00f6z konusu d\u00f6nemde, her d\u00f6rt saatte bir yeni ara\u00e7 sat\u0131\u015f\u0131 yapan TEMSA, otob\u00fcs segmentinde y\u00fczde 73, midib\u00fcste y\u00fczde 86, hafif kamyonda ise y\u00fczde 65\u2019lik b\u00fcy\u00fcmeye imza att\u0131. Sabanc\u0131 Holding ve PPF Group (Skoda […]<\/p>\n","protected":false},"author":4,"featured_media":7666,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"tdm_status":"","tdm_grid_status":"","spay_email":""},"categories":[2],"tags":[],"jetpack_featured_media_url":"http:\/\/blog.ulasimplatformu.com\/wp-content\/uploads\/2023\/07\/Hakan-Koralp-scaled.jpg","jetpack_sharing_enabled":true,"amp_enabled":true,"_links":{"self":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts\/7665"}],"collection":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/comments?post=7665"}],"version-history":[{"count":1,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts\/7665\/revisions"}],"predecessor-version":[{"id":7668,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/posts\/7665\/revisions\/7668"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/media\/7666"}],"wp:attachment":[{"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/media?parent=7665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/categories?post=7665"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/blog.ulasimplatformu.com\/index.php\/wp-json\/wp\/v2\/tags?post=7665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}